Kalbaska, Nadzeya Aggiorna dati
- +41 58 666 4649
Stabile principale, Ufficio 130 (Livello 1)
Via Buffi 13, 6904 Lugano
- Docente - Facoltà di scienze della comunicazione
- Assistente con dottorato - Facoltà di scienze della comunicazione
Nadzeya Kalbaska, PhD in Communication Sciences, is a postdoctoral researcher and a lecturer at USI – Università della Svizzera italiana (Lugano, Switzerland). Nadzeya is the immediate past General Secretary of the International Federation for Information Technologies in Travel and Tourism (IFITT). She serves Google within Google Online Marketing Challenge as a part of its Global Academic Panel.
Nadzeya’s research focus is on online communication practices and digital strategies, ranging from the use of IT for Human Resource Management to online usages and usability studies.
Skills: university teaching, distance education, coaching, public speaking
Specialties: online communication and marketing, social media management, SEO, SEM, usability studies, web analytics, social media analytics, eCommerce, eLearning and MOOCs, learning analytics, Human Resource Management
Industries: tourism and hospitality, fashion, event management
Working languages: English, Italian, French, Russian