Leonardo Conte graduated in Economics at Catholic University of the Sacred Heart (UCSC) in Milan, with a Minor in Quantitative Methods for Economic Sciences. Thereafter, he earned the MSc in Economics and International Policies at the University of Lugano (USI), where he is currently Teaching and Research Assistant for the Institute of Marketing and Communication Management (IMCA) and PhD student in Communication Sciences. During his career, he was able to study abroad in Australia and the UK, where he took some of his specializing courses. Then, he deepened his knowledge through applied courses provided by the Italian Institute for International Political Studies (ISPI), where he was awarded of the Diploma in Development and International Cooperation. He is also Research Contributor at the Italian Institute for the Future (IIF) and Junior Research Fellow of the Harvard Policy and Institutional Research Project (PIRP), where he is member of the Italian team. Once back in Ticino, he was appointed as Regional Director of foraus, the Swiss Forum on Foreign Policy. Last but not least, he founded the student association Rethinking Economics Lugano and he is former coordinator of the national network Rethinking Economics Switzerland.
Leonardo Conte is currently pursuing research on different areas, from economic sociology to marketing theory, going through consumer behaviour - namely, Consumer Culture Theory (CCT). In particular, he is focusing on the performativity of economics, the sociological analysis of behavioural economics and the "responsibilization" of consumers. His main research project is about the study of the impact of "nudging" on consumers, with a specific focus on the use which for-profit firms do of this innovative tool based on psychological insights.