Tourism and Transport
People
Course director
Description
In general, the course "Tourism and Transport" is a Master's level course that examines the relationship between tourism and transport using applied examples from economics, geography, and marketing.
More precisely, the course will explore the interplay between mobility choices and tourist activities, as they influence each other in a mutually reinforcing manner, under the guidance of economic and market forces. This dynamic interaction can be observed in various scenarios, such as how the availability of efficient transportation options can stimulate tourist demand for specific destinations, or how popular tourist attractions can drive the development of transportation infrastructure in order to accommodate visitor influx.
The approach is multidisciplinary. Students will gain the ability to map key elements of this complex relationship, understand correlations between transport modes, networks, and flows, comprehend the nature of mobility demand, and evaluate the importance of transport network connectivity and accessibility in tourism development.
They will also explore various models of spatial interaction in transport and their implications for tourism flows and development.
Among others, the course will cover the following topics:
- Transportation networks and flows
- Transportation demand
- Connectivity and accessibility
- Current and future trends in urban transportation, land transportation, air transportation, and maritime transportation
- Sustainable mobility
Additionally, the course will delve into the latest trends and future projections for urban transportation, land transportation, air transportation, and maritime transportation.
Objectives
This course aims to provide students with a comprehensive understanding of the complex relationship between transportation and tourism. Through an in-depth exploration of various topics, such as the analysis of the transportation sector, transportation networks and flows, transportation demand in the context of tourism, current and future trends in transportation sectors, as well as analytical and critical thinking skills to address transportation challenges in the tourism industry, students will gain valuable insights into the dynamics that shape the interaction between transportation and tourism.
Understanding these intricate dynamics is crucial for individuals seeking to pursue a career in the tourism industry. By comprehending the interdependencies between transportation and tourism, students will be equipped with the knowledge and skills to contribute to the sustainable development of tourist destinations and to promote efficiency and innovation in the transportation sector.
Teaching mode
In presence
Learning methods
The course employs an optimized and adaptive teaching methodology that is customized to the skills and interests of each participant. This personalized approach, combined with the flexibility to choose topics and access relevant learning resources, is designed to maximize student engagement and facilitate a comprehensive comprehension of the course material. By actively participating in their learning journey, students can tailor their experience to meet their individual needs and successfully achieve their learning objectives.
Each year, the course evaluates opportunities for field trips to enrich the curriculum with practical experiences. These excursions, such as visits to the Swiss Museum of Transport in Lucerne, provide students with valuable hands-on insights that complement the theoretical knowledge gained in the classroom.
Examination information
The course evaluation will consist of 30% in-class activities (group work) and 70% final exam. For the exact structure of the exam, please refer to the teaching material online (iCorsi).
Bibliography
Education
- Master of Arts in Economics and Communication in International Tourism (COM), Lecture, 2nd year