Search for contacts, projects,
courses and publications

The Making of Healthy, Wealthy, and Happy Consumers: Practices and Politics of Nudging in For-Profit Firms

Additional information

Authors
Type
Conference poster
Year
2022
Language
English
Abstract
This paper extends previous research in Consumer Culture Theory on the making consumer subjects by examining (1) the performative role of nudging practices in for-profit firms, (2) their underlying normative visions, and (3) the concrete processes through which they shape consumers within the Foucauldian framework of (post-)neoliberal governmentality.
Month
July
Publisher
Michelle Barnhart and Aimee Dinnin Huff
Series
Research in Consumer Culture Theory, Vol. 4
City
Corvallis, OR