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Tailoring Physical activity communication: A test of the theory of planned behavior and persuasive communication strategies

People

Leaders

Suggs L. S.

(Responsible)

Collaborators

Bardus M.

(Collaborator)

Gross C.

(Collaborator)

Abstract

The purpose of this study is to test the Theory of Planned Behavior and persuasive communication strategies in health communication designed to increase physical activity levels among a worksite population.

Additional information

Start date
01.11.2008
End date
01.11.2009
Duration
12 Months
Funding sources
Fondazione ricerca e sviluppo dell´USI
Status
Ended
Research areas
S265 Press and communication sciences

Publications