Based on an Italian corpus of contributions to comment spaces of online reviews in different domains, we argue that some of these contributions are user reviews. We show that users position themselves as legitimate contributors by conforming to genre conventions that are central in official reviews, in particular to the requirement that the reviewer must possess direct knowledge of the reviewed object. Other genre norms are not observed, thus adapting the genre to the context of comment spaces.
Studies on Language Norms in Context
Duisburg Papers on Research in Language and Culture