Stakeholders in promotional genres. A rhetorical perspective on marketing communication
Additional information
Authors
Mazzali Lurati S.,
Pollaroli C.
Type
Report in scientific conference
Year
2012
Language
English
Series
Paper presented at First Croatian International conference on Rhetoric (in honor of Ivo Skaric), 19th – 22nd April, Postira, Croatia
Meeting name
1a Croatian International conference on Rhetoric (in honor of Ivo Skaric)
Meeting place
Postira (Croatia)
Meeting date
19-22 April
