A pragma-semiotic analysis of advertisements as multimodal texts: a case study
Additional information
Authors
Mazzali Lurati S.,
Pollaroli C.
Type
Book chapter
Year
2014
Language
English
Book
A. Maiorani and C. Christie (Eds.), Multimodal Epistemologies: Towards an Integrated Framework
Publisher
London: Routledge
Pages (or article number)
66-82
