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Organisation

    Branding and Control in Markets as Mediated Conversations

    Additional information

    Authors
    Mandelli A.
    Type
    Journal Article
    Year
    2012
    Language
    English
    Journal
    Sinergie
    Pages (or article number)
    147-165

    Faculties

    Faculty of Communication, Culture and Society

    Organisational units

    Institute of Marketing and Communication Management (IMCA)

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