Stakeholder perspectives on organizational identity
searching for a relationship approach
Additional information
Authors
Illia L.,
Lurati F.
Type
Journal Article
Year
2006
Language
English
Abstract
The present paper discusses the substantial difference for practice of current models of organizational identity which consider directly and indirectly the looking-glass process of organizational identity. The paper pinpoints that some models represent a first useful step for an analysis of external interpretations of the organizations and that others represent an in-depth view of external images with consequences on the organization. Examples of the usefulness of the models are developed as they are reread in the light of three different approaches of stakeholder theory which provide an understanding of the different levels of analysis of stakeholders’ external interpretations of the organization: the broad, the narrow a priori and the narrow situational. An exploration of the interrelations between identity and stakeholder fields is therefore provided.
Keywords
Relational nature of identity, looking-glass process, identity discrepancy, external images, stakeholder theory, situational approach
Journal
Corporate reputation review
Volume
8
Pages (or article number)
293–304
Diffusion
License
License undefined
Visibility
Public
Status open access
Green
