The market of digital wellbeing: Technology paradoxes in reverse and coping via consumer responsibilisation
Informazioni aggiuntive
Autori
Tipo
Contributo in atti di convegno
Anno
2024
Lingua
Inglese
Sommario
This study explores the market of digital wellbeing as a means of coping with
technology paradoxes (Mick & Fournier, 1998). The study analyzes market-level
discourses of 371 digital wellbeing products, categorized into digital tools, gadgets,
information products, and services, to examine how digital wellbeing market
discourse frames these coping strategies. The findings reveal that the digital wellbeing
market emphasizes the inevitability of technology consumption, offering strategies for
reorganizing digital consumption rather than avoiding it. These strategies include self-
tracking, consumer education, and temporal detachment, positioning digital wellbeing
as a means to responsibly balance the inherent contradictions of technology use. The
study concludes that this market reinforces individual responsibility for managing
digital wellbeing, which may lead to increased consumer burden and shift attention
away from broader structural solutions.
Parole chiave
digital wellbeing, consumer responsibilisation, technology paradoxes
Titolo atti di convegno
XXI SIM CONFERENCE "Brands and Purpose in a changing era"
Number ( Month )
October
Nome convegno
XXI SIM CONFERENCE "Brands and Purpose in a changing era"
Luogo convegno
Milan - IULM University
Data convegno
17 - 19 October 2024
Pagine (o numero dell’articolo)
1-5
ISBN
9788894782912
