The impact of digital technology on service networks: studying a case in the advertising sector
Informazioni aggiuntive
Autori
Mandelli A.,
Mari A.
Tipo
Contributo in libro
Anno
2012
Lingua
Inglese
Edizione
In Karmarkar and Mangal (eds.) The UCLA Anderson Business and Information Technologies (Bit) Project: A Global Study of Business Practice. World Scientific Publishing Company
