Being Known: A Literature Review on the Relationship Between Media Visibility, Public Prominence and Familiarity with Implications for Reputation Research and Management
Informazioni aggiuntive
Autori
Mariconda S.,
Lurati F.
Tipo
Relazione in convegno scientifico
Anno
2013
Lingua
Inglese
Nome conferenza
17th International Conference on Corporate Reputation, Brand, Identity and Competitiveness
Luogo conferenza
Barcelona, Spain
Data conferenza
June 5-7
