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Victims or agents for change?
Representations and self-representations of women in the social media debate surrounding sustainable fashion

Informazioni aggiuntive

Autori
Greco S., Mercuri C., De Cock B.
Tipo
Articolo pubblicato in rivista scientifica
Anno
2021
Lingua
Inglese
Sommario
This paper analyzes the social media debate on sustainable fashion on the basis of a multilingual dataset of Instagram posts and tweets. We focus on how women are discursively represented in terms of agentivity and how this is associated to different argumentative strategies. Our findings reveal a clear link between an argumentation denouncing the “ill” of the fashion system and women represented as victims; and between arguments proposing a “cure” to the problem and women represented either as recipients of a positive action or as agents bringing about change. Positive representation of women as agents is often made through arguments based on concrete examples, which show that change is already happening.
Parole chiave
Agentivity, Argumentation, Discourse, Sustainability, Sustainable fashion
Periodico
Babylonia Journal of Language Education
Volume
3
Pagine (o numero dell’articolo)
90-94

Diffusione

Licenza
CC BY-NC-ND
Visibilità
Pubblico
Status open access
Gold