Applied Social Entrepreurship
Introduce students to the principles and practices of social entrepreneurship. Expose students to challenges they will face when they create a start-up and provide them with the necessary tools and training required to help them to develop their start-ups.
This course reviews key concepts in entrepreneurship and applies them to address societal needs. Students approach their business plans from a “Fail Fast” perspective. Through a combination of methods, students learn to design robust and sustainable start-ups. Social entrepreneurship draws on many subjects and requires a multi-disciplinary approach, and a number of possible topics could be covered in class, emphasis will be placed on practical tools that can help the creation and setup of social start-ups.
Class sessions combine lectures, interactive exercises, group presentations and discussions. The diversity of approaches seek to enhance students’ technical, decision-making, problem-solving, and practical skills. To achieve these goals in an effective way, it is important to engage in and prepare for discussion; participate actively during class discussions; and review readings and assignments for their applicability of concepts covered in class
This is a participatory course and only half of the classes will be in-presence. We recommend class attendance to be at least 75% of in-presence classes.
Final exam: 50%
Book: The Lean Startup. Eric Ries (2011)
Business Model Generation. A. Osterwalder & Y. Pigneur (2009)
The Startup Owners Manual. Steve Blank & Bob Dorf (2012)
Master of Science in Communication and Economics in Corporate Communication, Elective course, Corporate Social Responsibility and the Common Good, 2nd year
Master of Science in Communication and Economics in Marketing and Transformative Economy, Elective course, Corporate Social Responsibility and the Common Good, 2nd year
Master of Science in Communication in Media Management, Elective course, Corporate Social Responsibility and the Common Good, 2nd year
Master of Science in Economics in Management, Elective course, Track in Socially Responsible Management, 2nd year