Business Strategy I
People
Course director
Description
This course examines the drivers of firm and industry profitability, equipping students with the analytical frameworks needed to understand why some companies consistently outperform others. Drawing on core concepts in corporate strategy, the course explores how industry structure, competitive positioning, and firm-specific resources shape performance differences across and within markets.
Through case analysis and applied frameworks, students develop the ability to diagnose strategic environments, evaluate competitive advantage, and make informed strategic recommendations.
Objectives
By the end of this course, students will be able to:
- Identify and explain the key determinants of profitability at the firm and industry level.
- Apply core strategy frameworks (e.g., industry analysis, competitive positioning, resource-based view) to real-world contexts.
- Analyze differences in performance across firms and industries using structured, evidence-based reasoning.
- Diagnose sources of competitive advantage and assess their sustainability.
- Formulate clear, actionable strategic recommendations based on rigorous analysis.
Teaching mode
In presence
Learning methods
Classes will alternate between the introduction of theoretical material, in-class exercises andcase discussions.
Examination information
The course grade will be based on take home assignments (60%) and a final exam (40%).
Education
- Master of Science in Economics in Management, Lecture, 1st year
- Master of Science in Management and Informatics, Lecture, 1st year
