Business Plans and Business Models
People
Course director
Description
In this course, students learn to develop and evaluate business models and business plans.
Objectives
This course offers participants the opportunity to learn to develop and evaluate business plans and business models.
Teaching mode
In presence
Learning methods
This course is based on a learning-by-doing approach. Students will work in teams on developing (and iteratively improving) a business plan or business model. They can choose their own business idea and team. This course is NOT a lecture: Most of the time is allocated to discussing the business ideas.
Examination information
The grade is based on: Teaser (15%), the video PITCH (20%) and the BP (65%) prepared during the course.
All assignments are team based.
Education
- Master of Science in Artificial Intelligence, Lecture, 1st year
- Master of Science in Artificial Intelligence, Lecture, Elective, 2nd year
- Master of Science in Communication and Economics in Corporate Communication, Lecture, Thematic Area: Strategy and Entrepreneurship, Elective, 2nd year
- Master of Science in Communication and Economics in Marketing and Transformative Economy, Lecture, Thematic Area: Stategy and Entrepreneurship, Elective, 2nd year
- Master of Science in Communication in Media Management, Lecture, Thematic Area: Strategy and Entrepreneurship, Elective, 2nd year
- Master of Science in Economics in Management, Lecture, Concentration Strategy and Entrepreneurship, Elective, 2nd year
- Master of Science in Financial Technology and Computing, Lecture, Founders option, 1st year
- Master of Science in Management and Informatics, Lecture, Founders option, 1st year
