Istituto di marketing e comunicazione aziendale (IMCA)
Pubblicazioni
Articolo pubblicato in rivista scientifica (174)
Buil I.,
de Chernatony L.,
Martinez E. (in uscita)
Examining the role of advertising and sales promotions in brand equity creation , Journal of Business Research Vol 66, No 1, pp 115-122
Akmeraner Kokat Y.,
Pellandini-Simányi L. (2025)
Creativity Re-Distributed: How Digitalisation Changes Creative Advertising Practice , Journal of Marketing Management
Etter M.,
Haack P.,
Mariconda S. ,
Pizzetti M. (2025)
How to Counter Fake News: The traditional playbook is insufficient , Harvard Business Review, 103 (5)
Märcz L.,
Gibbert M. (2023)
Fear of the Wolf: Are Human-Wildlife Conflicts Actually Human-Human Feuds? , Society & Animals
Mariconda S. ,
Zamparini A.,
Lurati F. (2023)
Organizational reputation: In search of lost time , Strategic Organization, 21 (4)
Pellandini-Simányi L. ,
Conte L. (2021)
Consumer de-responsibilization: changing notions of consumer subjects and market moralities after the 2008–9 financial crisis , Consumption Markets & Culture, 24 (3 ( June ))
Pizzetti M. ,
Javornik A.,
Marder B.,
Warlop L. (2021)
Augmented self: The effects of smart mirrors on consumers’ self-concept , Journal of Business Research
Petani F.,
Mengis J. (2021)
Technology and the hybrid workplace: The affective living of IT-enabled space , The International Journal of Human Resource Management
Silchenko K. ,
Askegaard S.,
Cedrola E. (2020)
Three Decades of Research in Health and Food Marketing: A Systematic Review , The Journal of Consumer Affairs, 54 (2)
Silchenko K. ,
Askegaard S. (2020)
Mapping moralities of food and health in marketing research literature , Journal of Marketing Management, 36 (9-10)
Pellandini-Simányi L. ,
Vargha Z. (2019)
Legal infrastructures: How laws matter in the organization of new markets , Organization Studies
De Molli F. (2019)
Book Review: Tatiana Chemi & Xiangyun Du: Arts-based Methods and Organizational Learning , Academy of Management Learning & Education
Zanette C.,
Blikstein I.,
Visconti L. M. (2019)
Intertextual Virality and Vernacular Repertories: Internet Memes as Objects Connecting Different Online Worlds , RAE-Revista de Administração de Empresas, 59 (3)
Van Laer T.,
Feiereisen S.,
Visconti L. M. (2019)
Storytelling in the Digital Era: A Meta-analysis of Relevant Moderators of the Narrative Transportation Effect , Journal of Business Research, 96 (March)
Visconti L. M. (2019)
The Long March from Stonewall to a LGBTQ+ Market , Economia & Management, 2
Maślikowska M.,
Gibbert M. (2019)
The relationship between working spaces and organizational cultures , Facilities
Hoorani B. H.,
Balachandran Nair L.,
Gibbert M. (2019)
Designing for impact: the effect of rigor and case study design on citations of qualitative case studies in management , Scientometrics
De Molli F.,
Mengis J. ,
van Marrewijk A. (2019)
The aestheticization of hybrid space: The atmosphere of the Locarno Film Festival , Organization Studies
Endrissat N.,
Ravasi D.,
Mengis J. ,
Sergi V. (2019)
Interpreting aesthetic work , M@anagement, 22 (2)
Mengis J. ,
Nicolini D.,
Gorli M. (2018)
The Video Production of Space: How Different Recording Practices Matter , Organizational Research Methods, 21 (2)
Pellandini-Simányi L. ,
Vargha Z. (2018)
Spatializing the future: Financial expectations, EU convergence and the Eastern European Forex mortgage crisis , Economy and Society
Silchenko K. (2018)
The other "meta" of meta-analysis: Qualitative and text-based approaches to "analysis of analyses" in marketing , MERCATI E COMPETITIVITÀ (4/2018)
Van Laer T.,
Visconti L. M. ,
Feiereisen S. (2018)
Need for Narrative , Journal of Marketing Management, 34 (5-6)
Beretta M.,
Corengia M. (2018)
I principi del marketing esperienziale applicati alle cure palliative nel contesto hospice: implicazioni manageriali e sanitarie per il futuro , Rivista Italiana di Cure Palliative
Lepori B. ,
Thelwall M.,
Hoorani B. H. (2018)
Which US and European Higher Education Institutions are visible in ResearchGate and what affects their RG score? , Journal of Informetrics,
Mengis J. ,
Nicolini D.,
Swan J. (2018)
Integrating knowledge in the face of epistemic uncertainty: Dialogically drawing distinctions , Management Learning
Mengis J. ,
Nicolini D.,
Swan J. (2018)
Integrating knowledge in the face of epistemic uncertainty: Dialogically drawing distinctions , Management Learning
Arnaud N.,
Fauré B.,
Mengis J. ,
Cooren F. (2018)
Interconnecting the practice turn and communicative approach to organizing. A new challenge for collective action? , M@anagement, 21 (2)
De Molli F. (2017)
Book Review: Malcom Miles: Limits to Culture: Urban Regeneration vs. Dissident Art , International Sociology
Petani F. J. ,
Mengis J. (2016)
In search of lost space: The process of space planning through remembering and history , Organization, 23 (1)
Balachandran Nair L.,
Gibbert M. (2016)
Analyzing inconsistent cases in management fsQCA studies: A methodological manifesto , Journal of Business Research, 69 (4)
Balachandran Nair L.,
Gibbert M. (2016)
Judging by its title: The link between title characteristics and citation count in management research , Scientometrics (Accepted for publication)
Visconti L. M. (2016)
A Conversational Approach to Consumer Vulnerability: Performativity, Representations, and Storytelling , Journal of Marketing Management, 32 (3-4)
Mariconda S. ,
Lurati F. (2015)
Ambivalence and Reputation Stability: An Experimental Investigation on the Effects of New Information , Corporate Reputation Review, 18 (2)
Mariconda S. ,
Lurati F. (2015)
Does Familiarity Breed Stability? The Role of Familiarity in Moderating the Effects of New Information on Reputation Judgments , Journal of Business Research, 68 (5 ( February ))
Mariconda S. ,
Lurati F. (2015)
Stakeholder Cross-Impact Analysis: A Segmentation Method , Corporate Communications: An International Journal, 20 (3)
Sylvie L.,
La Rocca A. (2015)
Commentary on “Storytelling by the sales force and its effect on buyer-seller exchange” by David Gilliam and Karen Flaherty , Industrial Marketing Management, 46
Jafari A.,
Visconti L. M. (2015)
New Directions in Researching Ethnicity in Marketing and Consumer Behaviour: A Wellbeing Agenda , Marketing Theory, 15 (2)
Demangeot C.,
Broeckerhoff A.,
Kipnis E.,
Pullig C.,
Visconti L. M. (2015)
Consumer Well-being Among Shifting Places and Ethnicities , Marketing Theory, 15 (2)
Visconti L. M. ,
Jafari A.,
Batat W.,
Broeckerhoff A.,
Dedeoglu A. Ö.,
Damangeot C.,
Lindridge A.,
Peñaloza L.,
Pullig C.,
Regany F.,
Ustundagli E.,
Weinberger M. F. (2015)
Consumer Ethnicity Three Decades After: A TCR Agenda , Journal of Marketing Management, 30 (17-18)
Comi A.,
Bischof N.,
Eppler M. (2014)
Beyond Projection. Using Collaborative Visualizations to Conduct Qualitative Interviews , Qualitative Research in Organizations and Management (June)
Comi A.,
Eppler M. (2014)
Diagnosing Capabilities in Family Firms: An Overview of Visual Research Methods and Suggestions for Future Applications , Journal of Family Business Strategy. Special Issue on Research Methods, 5(1)
Mariconda S. ,
Lurati F. (2014)
Being Known: A Literature Review on Media Visibility, Public Prominence and Familiarity with Implications for Reputation Research and Management , Corporate Reputation Review, 17 (3)
Hofstetter R.,
Hildebrand C.,
Herrmann A.,
Huber J. (2014)
Revealing Painful Truths: The impact of Friends on Self-Reports of Health-Related Behavior , Advances in Consumer Research
Pellandini-Simányi L. (2014)
Bourdieu, Ethics and Symbolic Power , Sociological Review
Visconti L. M. ,
Di Giuli A. (2014)
Principles and Levels of Mediterranean Connectivity: Evidence from Prada’s “Made in …Worlds” Brand Strategy , Journal of Consumer Behaviour, 13 (3)
Visconti L. M. ,
Minowa Y.,
Maclaran P. (2014)
Public Markets: An Ecological Perspective on Sustainability as Megatrend , Journal of Macromarketing, 34 (3)
Van Laer T.,
de Ruyter K.,
Visconti L. M. ,
Wetzels M. (2014)
The Extended Transportation-Imagery Model: A Meta-Analysis of the Antecedents and Consequences of Consumers’ Narrative Transportation , Journal of Consumer Research, 40 (February)
Visconti L. M. ,
Minowa Y.,
Maclaran P. (2014)
Public Markets: An Ecological Perspective on Sustainability as Megatrend , Journal of Macromarketing
Buil I.,
Martinez E.,
de Chernatony L. (2013)
The influence of brand equity on consumer responses , Journal of Consumer Marketing Vol 30, No 1, pp62-74
Wallace E.,
de Chernatony L.,
Buil I. (2013)
Building bank brands: How leadership behaviour influences employee commitment , Journal of Business Research Vol 66, No 2, pp165-171
Konecnik M.,
de Chernatony L. (2013)
Developing and applying a place brand identity model: the case of Slovenia , Journal of Business Research Vol 66, No 1, pp 45-52
Buil I.,
de Chernatony L.,
Martinez E. (2013)
Examining the role of advertising and sales promotions in brand equity creation , Journal of Business Research Vol 66, No 1, pp 115-122
Hofstetter R. (2013)
Social ties and user-generated content: Evidence from an online social network. , Management Science,
Hofstetter R.,
Miller K. (2013)
How Do Consumer Characteristics Affect the Bias in Measuring Willingness to Pay for Innovative Products? , Journal of Product Innovation Management
Shriver S. K.,
S. Nair H.,
Hofstetter R. (2013)
Social ties and user-generated content: Evidence from an online social network. , Management Science
Hofstetter R.,
Miller K.,
Krohmer H.,
Zhang J. (2013)
How Do Consumer Characteristics Affect the Bias in Measuring Willingness to Pay for Innovative Products? , Journal of Product Innovation Management
De Bellis E.,
Griffin J.,
Hildebrand C.,
Herrmann A.,
Hofstetter R. (2013)
Can’t See the Forest For the Trees: Increased Local Processing in Mass Customization Systems , Advances in Consumer Research
Cantù C.,
Corsaro D.,
Snehota I. (2012)
Role of Actors in Combining Resources for Complex Solutions , Journal of Business Research.
Nicolini D.,
Mengis J. ,
Swan J. (2012)
Understanding the role of objects in cross-disciplinary collaboration , Organization Science 23 (3)
Corsaro D.,
Snehota I. (2012)
Perceptions of Change in Business Relazionships and Networks , Industrial Marketing Management, Vol 40 (6).
Corsaro D.,
Ramos C.,
Henneberg S.,
Naudè P. (2012)
The impact of network configurations on value constellations in business markets — The case of an innovation network , Industrial Marketing Management
Haas A.,
Snehota I.,
Corsaro D. (2012)
Creating Value in Business Relationships: The Role of Sales , Industrial Marketing Management.
Buil I.,
de Chernatony L.,
Martinez E. (2012)
Methodological issues in cross-cultural research , Journal of Targeting, Measurement and Analysis for Marketing. Vol 20, No 3/4, pp223-234
Wallace E.,
Buil I.,
de Chernatony L. (2012)
Facebook “friendship” and brand advocacy , Journal of Brand Management, 20 (2)
Suvatjis Y.,
de Chernatony L.,
Halikias L. (2012)
Assessing the Six-Station Corporate Identity Model: A Polymorphic Model , Journal of Product and Brand Management Vol 21, No 3, pp153-166
Corsaro D.,
Cantù C.,
Tunisini A. (2012)
Actors' Heterogeneity in Innovation Networks , Industrial Marketing Management
Gatti L.,
Caruana A.,
Snehota I. (2012)
The role of corporate social responsibility, perceived quality and corporate reputation on purchase intention: Implications for brand management , Journal of Brand Management
Javornik A.,
Mandelli A. (2012)
Behavioral perspectives of customer engagement: An exploratory study of customer engagement with three Swiss FMCG brands , Journal of Database Marketing & Customer Strategy Management
Mandelli A. (2012)
Branding and Control in Markets as Mediated Conversations , Sinergie
Stadler R.,
Kopitzki D.,
Herrmann A.,
Beck L.,
Hofstetter R. (2012)
Defaults als Navigationshilfen in Produktkonfiguratoren – ein Beispiel aus der Automobilindustrie. , Marketing Review St. Gallen
Aryobsei S.,
Hofstetter R.,
Herrmann A. (2012)
On the Impact of Prior Ideas on Ideation Performance in Ideation Contests , Advances in Consumer Research
Hofstetter R.,
Blatter D.,
Miller K. (2012)
You Might Not Get What You Ask For: Evidence For and Impact of Non-Wtp Reporting in Willingness-To-Pay Surveys , Advances in Consumer Research
Minowa Y.,
Visconti L. M. ,
Maclaran P. (2012)
Researchers’ Introspection for Multi-Sited Ethnographers: A Xenoheteroglossic Autoethnography , Journal of Business Research, 65 (4)
Snehota I. (2011)
New Business Formation in Business Networks , IMP Journal, Vol 5 (1)
Bresciani S.,
Tan M.,
Eppler M. (2011)
Augmenting Communication with Visualization: Effects on Emotional and Cognitive Response , IADIS International Journal on WWW/Internet. Vol. 9 (2): 109-121.
Tarnovskaya V.,
de Chernatony L. (2011)
Internalising a brand across cultures: the case of IKEA , International Journal of Retail & Distribution Management, 39 (8)
Wallace E.,
de Chernatony L. (2011)
The influence of culture and market orientation on services brands: insights from Irish banking and retail firms , Journal of Services Marketing, 25 (7)
Corsaro D.,
Snehota I. (2011)
Alignment and Misalignment in Business Relationships , Industrial Marketing Management, Vol 40 (6).
Montaner T.,
de Chernatony L.,
Buil I. (2011)
Consumer response to gift promotions , Journal of Product and Brand Management, Vol 20, No 2, pp 101-110
Nicolini D.,
Waring J.,
Mengis J. (2011)
Policy and practice in the use of root cause analysis to investigate clinical adverse events: Mind the gap , Social Science & Medicine, 73 (2): 217-225
Cibuschi F.,
Perna A.,
Snehota I. (2011)
Assembling Resources When New Business is Forming , Journal of Business Research
Comi A.,
Eppler M. (2011)
Assessing the Impact of Visual Facilitation on Inter-Organizational Collaboration: an Experimental Study , Journal of Universal Computer Science, 17(10)
Wallace E.,
de Chernatony L.,
Buil I. (2011)
Within-role, extra-role and anti-role behaviours in retail banking. , International Journal of Bank Marketing Vol 29, No 6, pp 470-488
Coleman D.,
de Chernatony L.,
Christodoulides G. (2011)
B2B service brand identity: scale development and validation , Industrial Marketing Management Vol 40, No 7, pp1063-1071
Corsaro D.,
Cantù C. (2011)
The Formation of Science and Technology Parks , IMP Journal, Vol. 5 (1), pp. 10-23
Ordanini A.,
Miceli L.,
Pizzetti M. ,
Parasuraman A. (2011)
Crowd-funding: transforming customers into investors through innovative service platforms , Journal of Service Management, 22 (4), pp. 443-470.
Herrmann A.,
Goldstein D.,
Stadler R.,
Landwehr J.,
Heitmann M.,
Hofstetter R. (2011)
The Effect of Default Options on Choice - Evidence from Online Product Configurators. , Journal of Retailing and Consumer Services
Miller K.,
Hofstetter R.,
Krohmer H.,
Zhang J. (2011)
How Should We Measure Consumers’ Willingness to Pay? An Empirical Comparison of State-of-the-Art Approaches. , Journal of Marketing Research
Corsaro D.,
Snehota I. (2010)
Searching for Relationship Value in Business Markets: Are We Missing Something? , Industrial Marketing Management, Vol. 39 (6)
Christodoulides G.,
de Chernatony L. (2010)
Consumer based brand equity conceptualization and measurement: a literature review , International Journal of Market Research, 52 (1)
Jevons C.,
Veloutsou C.,
Christodoulides G.,
de Chernatony L. (2010)
Thought leadership in brand management. , Journal of Business Research Vol 63, No 11, pp1111-1112.
Snehota I. (2010)
Book review: "In Search of a New Logic for Marketing - Foundations of contemporary Theory" by Christian Groenroos , Journal of Business-to-Business Marketing, 17
Javornik A.,
Van Kaldekerken I. (2010)
LSF 2010 - Lugano sustainability forum 2010: Competitive advantage when going sustainable , Zeitschrift Für Wirtschafts- Und Unternehmensethik
Visconti L. M. ,
Sherry J. F. J.,
Borghini S.,
Anderson L. (2010)
Street Art, Sweet Art? Reclaiming the "Public" in Public Place , Journal of Consumer Research
Borghini S.,
Visconti L. M. ,
Anderson L.,
Sherry J. F. J. (2010)
Symbiotic Postures of Commercial Advertising and Street Art: Implications for Creativity , Journal of Advertising
Buil I.,
Martinez E.,
de Chernatony L. (2009)
Brand extension effects on brand equity : a cross-national study , Journal of Euromarketing. Vol 8, No2, pp71-88
Wallace E.,
de Chernatony L. (2009)
Service employee performance: its components and antecedents , Journal of Relationship Marketing, 8 (2)
Brodie R.,
de Chernatony L. (2009)
Towards a new conceptualization of branding: theories of the middle range , Marketing Theory, 9 (1)
Wallace E.,
de Chernatony L. (2009)
Exploring brand sabotage in retail banking , Journal of Product and Brand Management Vol 18, No 3, pp198-211
Buil I.,
de Chernatony L.,
Hem L. (2009)
Brand extension strategies : perceived fit, brand type and culture influences , European Journal of Marketing Vol.43, No11/12, pp1300-1324
Corsaro D. (2009)
Exploring the effectiveness of solutions in the ICT Security Industry , International Journal of Business and Economics, Vol. 8 (1), 255-268
Ford D.,
Hakansson H.,
Gadde L.,
Snehota I.,
Waluszewski A. (2009)
Analysing Business Interaction , The IMP Journal, vol 4., iss 4.1, pp 86-103
Opoku R.,
Carzaniga A. ,
Pitt L. F.,
Berthon P. (2009)
Online communication of brand personality: A study of MBA programs of top business schools. , Journal of General Management, 35 (1), 47-64.
Hofstetter R.,
Miller K. (2009)
Bessere Preisentscheidungen durch valide Messung der Zahlungsbereitschaft von Konsumenten. , Marketing Review St. Gallen
Mengis J. ,
Eppler M. (2008)
Understanding and managing conversations from a knowledge perspective: An analysis of the roles and rules of face-to-face conversations in organizations , Organization Studies, 29(10)
Martinez E.,
Polo Y.,
de Chernatony L. (2008)
Effect of brand extension strategy on brand image : a comparative study of the UK and Spanish markets , International Marketing Review Vol.25, No.1, pp.107-137
Wallace E.,
de Chernatony L. (2008)
Classifying, identifying and managing the service brand saboteur , The Service Industries Journal Vol.28, No.1-2, pp.151-165
Visconti L. M. (2008)
Nuovi Italiani, Nuovi Marketing: Approcci Emergenti per la Conquista del Mercato Etnico Nazionale , Micro & Macro Marketing, XVII (1)
Eppler M.,
Burkhard R. (2007)
Visual Representations in Knowledge Management , Journal of Knowledge Management,4(1)
Eppler M. (2007)
A Process-based Classification of Knowledge Maps , Journal of Knowledge and Process Management, 14(2)
Eppler M. (2007)
.: Knowledge Communication Problems between Experts and Decision Makers: an Overview and Classification , El. Journal of Knowledge Management, 5 (3)
Eppler M. (2007)
Toward a visual turn in collaboration analysis? , Building Research & Information, 35:5.
Eppler M. (2007)
Wie Wissen zur Entscheidung kommt , io new management, Anniversary Edition
Bresciani S. (2007)
Edward Tufte (2006). Beautiful Evidence, Cheshire, CN: Graphic Press. (Book review) , Studies in Communication Sciences, Volume 7, Number 7, 2007.
Lynch J.,
de Chernatony L. (2007)
Winning hearts and minds: business to business branding and the role of the salesperson. , Journal of Marketing Management, Vol.23, No.1-2, pp.123-135
Wallace E.,
de Chernatony L. (2007)
Exploring managers’ views about brand saboteurs. , Journal of Marketing Management, Vol.23, No.1-2, pp.91-106
Frick U.,
Lengler R. T. (2006)
Inanspruchnahme stationär-psychiatrischer Versorgung durch Schweizer/innen und Migrant/innen im Kanton Zürich 1995 - 2002 , Sozial- und Präventivmedizin, J of Public Health.
Wezel F. C. ,
van Witteloostuijn A. (2006)
Scale and Scope Economies in the U.K. Motorcycle Industry, 1899-1993 , in Baum, J.A.C. Dobrev, S. & A. van Witteloostuijn (Eds.), Ecology and Strategy, Advances in Strategic Management 23: 529-555. Greenwich CT: Jai Press.
Wezel F. C. ,
Saka A. (2006)
Consequences and Antecedents of Organizational Change: "Institutionalizing" the Behavioral Theory of the Firm. , Organization Studies, 27(2): 265-286.
Wezel F. C. (2006)
From Scooters to Choppers: Product Portfolio Change and Organizational Failure , Long Range Planning, 39: 11-28
Eppler M. (2006)
A Comparison between Concept Maps, Mind Maps, Conceptual Diagrams, and Visual Metaphors as Complementary Tools for Knowledge Construction and Sharing , Information Visualization, 5(3): 202-210
Tunisini Grotti A.,
Snehota I.,
Bocconcelli R. (2006)
Market Relationships and Corporate Acquisition Outcomes , IMP Journal 2
Wezel F. C. ,
Cattani G.,
Pennings J. (2006)
Competitive implications of inter-firm mobility , Organization Science, 17(6): 691-709
Pina J.,
Martinez E.,
de Chernatony L.,
Drury S. (2006)
The effect of service brand extensions on corporate image : an empirical model , European Journal of Marketing, Vol.40, No.1/2, pp.174-197
de Chernatony L.,
Drury S.,
Segal-Horn S. (2006)
Communicating services brands’ values internally and externally , Services Industries Journal, Vol.28, No.8, pp 819-836
Virgo B.,
de Chernatony L. (2006)
Delphic brand visioning to align stakeholder buy-in to the city of Birmingham brand , Journal of Brand Management, Vol.13, No.6, pp.379-392
Vallaster C.,
de Chernatony L. (2006)
Internal brand building and structuration : the role of leadership , European Journal of Marketing, Vol.40, No.7/8, pp.761-784
Christodoulides G.,
de Chernatony L.,
Furrer O.,
Shiu E.,
Abimbola T. (2006)
Conceptualising and measuring the equity of online brands , Journal of Marketing Management
Reeves P.,
de Chernatony L.,
Carrigan M. (2006)
Building a political brand : ideology or voter drives strategy , Journal of Brand Management Vol.13, No.6, pp.418-428
Bello R.,
de Chernatony L.,
Shiu E. (2006)
Consumer-based relationships : a tetrad classification , Thought Leaders International Conference on Brand Management, Birmingham.
Reips U.,
Lengler R. T. (2005)
The "web experiment list": A Web service for the recruitment of participants and archiving of Internet-based experiments. , Behavior Research Methods
Wezel F. C. (2005)
Location-Dependence and Industry Evolution: Founding rates in the United Kingdom Motorcycle Industry, 1895-1993 , Organization Studies, 26(5): 729-754.
de Chernatony L.,
Drury S.,
Segal-Horn S. (2005)
Using triangulation to assess and identify successful services brands , The Service Industries Journal, Vol. 25, No2, pp.5-21
Suvatjis J.,
de Chernatony L. (2005)
Corporate identity modelling : The six station model for corporate identity , Journal of Marketing Management, Vol.21, No.7-8, pp.809-834
Jevons C.,
Gabbott M.,
de Chernatony L. (2005)
Customer and brand manager perspective on brand relationships : a conceptual framework , Journal of Product and Brand Management, Vol.4, No.5, pp.300-309
Vallaster C.,
de Chernatony L. (2005)
Internationalisation of services brands: The role of leadership during the internal brand building process , Journal of Marketing Management, Vol.13, No.1/2, pp.181-203
Eppler M.,
Mengis J. (2004)
The Concept of Information Overload: A Review of Literature from Organization Science, Accounting, Marketing, MIS, and Related Disciplines , The Information Society. An International Journal, 20(5)
Illia Manzan L.,
Schmid E.,
Fischbach I.,
Hangartner R.,
Rivola R. (2004)
An issues management perspective to corporate identity: the case of a governmental agency , Corporate Reputation Review, Henry Stewart Publications, vol. 7. number 1, pp 10-24
Eppler M. (2004)
Facilitating Knowledge Communication through Joint Interactive Visualization , Journal of Universal Computer Science, 10(6): 683-690
Tunisini Grotti A.,
Ferrero G. (2004)
Business Marketing: Concetti e metodologie per operare nella complessità , Mercati e competitività, n°0
de Chernatony L.,
Drury S.,
Segal-Horn S. (2004)
Identifying and sustaining services brands' values , Journal of Marketing Communications, Vol.10, No.2, pp.73-93
Lynch J.,
de Chernatony L. (2004)
The power of emotion : brand communication in business to business markets. , Journal of Brand Management, Vol.11, No.5, pp.403-419
de Chernatony L.,
Harris F.,
Christodoulides G. (2004)
Developing a brand performance measure for financial services brands , The Service Industries Journal, Vol.24, No.2, pp.15-33
Martinez E.,
de Chernatony L. (2004)
The effect of brand extension strategies upon brand image , Journal of Consumer Marketing, Vol.21, No.1, pp.39-50
de Chernatony L.,
Cristodoulides G. (2004)
Taking the brand promise online : challenges and opportunities , Interactive Marketing, Vol.5, No.3, pp.238-251
Christodoulides G. (2004)
Dimensionalising on and offline brands' composite equity , Journal of Product & Brand Management, Vol.13, No.3, pp.168-179
Illia Manzan L. (2003)
Passage to cyberactivism: how dynamics of activism change , Journal of Public Affairs. Henry Stewart Publications. Vol 3 No. 4. pp. 326-337
Tunisini Grotti A.,
Snehota I. (2003)
The Supply Side and Strategic Positioning , Journal of Customer Behaviour 2
Cattani G.,
Pennings J.,
Wezel F. C. (2003)
Spatial and Temporal of Heterogeneity in Entrepreneurial Activity , Organization Science, 14(6): 670-685.
Schindler M.,
Eppler M. (2003)
Harvesting Project Knowledge: A Review of Project Learning Methods and Success Factors , International Journal of Project Management, 21, 219-228
de Chernatony L.,
Segal-Horn S. (2003)
The criteria for successful services brands , European Journal of Marketeers Vo.37, No.7/8, pp.11095-1118
de Chernatony L.,
Drury S.,
Segal-Horn S. (2003)
Building a services brand : stages, people and orientations , The Service Industries Journal Vo.23, No.3, pp.1-21
Hem L.,
de Chernatony L.,
Iversen M. (2002)
Factors influencing successful brand extensions , Journal of Marketing Management Vo. 19, No. 7-8, pp.781-806
Schultz M.,
de Chernatony L. (2002)
The challenge of corporate branding , Corporate Reputation Review, Vol.5, No.2/3, pp.105-112
de Chernatony L. (2002)
Would a brand smell any sweeter by a corporate name? , Corporate Reputation Review, Vol.5, No.2/3, pp.114-132
Sanghera J.,
de Chernatony L.,
Brown A. (2002)
Testing Gronroos' model in the financial services sector , The Service Industries Journal, 22 (3)
White J.,
de Chernatony L. (2002)
New Labour : A study of the creation, development and demise of a political brand , Journal of Political Marketing, Vol.1, No.2/3, pp.45-52.
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Two Levels of ‘Fit’ between Working Spaces and Organizational Culture: A Comparative Case Study . European Academy of Management. EURAM. Lisbon
Hoorani B. H.,
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Unboxing the Black Box: Towards a Typology of Theorizing from Qualitative Single Case Studies . BAM. British Academy of Management, Birmingham, UK.
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Unboxing the Black Box: Towards a Typology of Theorizing from Qualitative Single Case Studies . AOM. Academy of Management Meeting, Boston, USA.
Weiss M.,
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Tackling World Challenges: Toward a Wicked Pedagogy . European Association for International Education. EAIE. Helsinki
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Hitting the bullseye! Impact of methodological rigor and research design on article citations for qualitative case studies (Best Full Paper Award) . BAM. British Academy of Management, Bristol, UK.
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Diamonds in the Dust: A Tale of Two Level Case Selection . AOM. Academy of Management Meeting, Chicago, USA
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Bravo R.,
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Exploring corporate identity projections through corporate websites: a comparative analysis of banks in Spain and the UK . European Marketing Academy Conference, Lisbon
Christodoulides G.,
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Revisiting brand equity: Evidence from three European countries. . European Marketing Academy Conference, Lisbon
Wallace E.,
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Do self-expressive brands create greater brand love and brand advocacy among Facebook users? . European Marketing Academy Conference, Lisbon
Bravo R.,
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Pina J. (2012)
Exploring corporate identity projections through corporate websites: a comparative analysis of banks in Spain and the UK . European Marketing Academy Conference, Lisbon
Christodoulides G.,
Cadogan J.,
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de Chernatony L. (2012)
Revisiting brand equity: Evidence from three European countries . European Marketing Academy Conference, Lisbon
Bresciani S.,
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The Effectiveness of Knowledge Visualization for Organizational Communication in Europe and India . IEEE Proceedings of the 15th International Conference Information Visualization IV11, 12-15 July 2012, London, U.K.
Bertschi S.,
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What is Knowledge Visualization? Opinions on Current and Future State. . IEEE Proceedings of the 15th International Conference Information Visualization IV11, 12-15 July 2012, London, U.K.
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Communicating Strategy Across Cultures with Visualization: An Experimental Evaluation . Academy of Management annual meeting, 12-16 August 2011: San Antonio, Texas. Carolyn Dexter Award nominee (best international paper).
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Augmenting Communication with Visualization: Effects on Emotional and Cognitive Response . IADIS ICT, Society and Human Beings 2011 (ICT 2011), 20 - 26 July 2011, Rome, Italy
Eppler M.,
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Generating new business models: The role of artifacts in collaborative idea generation . EURAM Annual conference, 1-4th June 2011: Tallin, Estonia
Eppler M.,
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New Business Models through Collaborative Idea Generation . Proceedings of the XXII ISPIM Conference (International Society for Professional Innovation Management), Hamburg, 12-15 June 2011. Best paper award nomination.
Bischof N.,
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Knowledge Visualization in Qualitative Methods - or how can I see what I say? . Proceedings of IV2011, 12, 13-15 July 2011, London
Comi A.,
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Visual Representations as Carriers and Symbols of Organizational Knowledge . Proceedings of I-KNOW '11, ACM-ICPS, Graz, Austria
Buil I.,
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Martinez E. (2011)
Methodological issues in cross-cultural branding research. . Thought Leaders in Brand Management 7th International Conference, Lugano.
Wallace E.,
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Buil I. (2011)
Building bank brands: how leadership style influences branch employee commitment. . Thought Leaders in Brand Management 7th International Conference, Lugano.
Corsaro D.,
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Exploring Interaction in S-D Logic . Naples Service Forum
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Enhancing Group Information Sharing through Interactive Visualization: Experimental Evidence . Presented at: Academy of Management Meeting, August 6-10 2010, Montreal, Canada
Bresciani S.,
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Choosing Knowledge Visualizations to Augment Cognition: the Managers' View . IEEE Proceedings of the 14th International Conference Information Visualization IV10. London, U.K. 26-29 July 2010
Bresciani S.,
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Brand New Ventures? Insights on the Branding Practices and Rationale of Start-up Companies . 6th Thought Leaders International Conference in Brand Management, Lugano, Switzerland, 18-20 April 2010
Corsaro D.,
Snehota I. (2010)
Alignment in Business Relationships . IMP Conference. Budapest. 2-4 September
Corsaro D.,
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Exploring Business Interaction in Service Networks . Imp Conference, Budapest, 2-4 September.
Corsaro D.,
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Actor Network Picture and Networking Activities in Business Networks: An Exploratory Empirical Study . Imp Conference, Budapest, 2-4 September.
Corsaro D. (2010)
Framing Value in Market Relationships . Servsig Conference, Porto, June.
Wallace E.,
de Chernatony L. (2010)
Strategic thrust or strapline mentality? The role and implementation of the brand in retail banking . Thought Leaders in Brand Management 6th International Conference. Lugano
Konecnik Ruzzier M.,
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A systematic approach to branding Slovenia. . Paper presented at Thought Leaders in Brand Management 6th International Conference, Lugano, April.
Helman D.,
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An evolving e-landscape: Synergistic intersections of technology and brand management. . Paper presented at Thought Leaders in Brand Management 6th International Conference, Lugano, April.
Buil I.,
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The effect of advertising and sales promotions on brand equity. . Paper presented at Thought Leaders in Brand Management 6th International Conference, Lugano, April.
Christodoulides G.,
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A model of antecedents and consequences of consumer based brand equity online. . Paper presented at Thought Leaders in Brand Management 6th International Conference, Lugano, April.
Wallace E.,
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Segmenting brand building employees: a profile of front-line employees in the Irish service sector. . Paper presented at European Academy of Marketing Conference, Copenhagen, May.
Gaspar A.,
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From personal values to store brand purchase. . Paper presented at European Academy of Marketing Conference, Copenhagen, May
Comi A.,
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Challenges and Solutions for Knowledge Sharing in Inter-Organizational Teams: First Experimental Results on the Positive Impact of Visualization . In Tochtermann, K., & Maurer, H. (Eds). Proceedings of I-KNOW '10. Graz, Austria
Bresciani S.,
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Conveying Knowledge Using Visualization vs. Text: Empirical Evidence from Asia and Europe . Proceedings of I-KNOW 2010, Graz, Austria, 1-3 September 2010
Corsaro D.,
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Snehota I. (2010)
Framing Change in Business Relationships . Servsig Conference. Porto
Bresciani S.,
Eppler M. (2009)
Beyond Knowledge Visualization Usability: Toward a Better Understanding of Business Diagram Adoption . 13th International Conference Information Visualisation IV09, 15-17 July 2009, Barcelona, IEEE
Comi A.,
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Visualizing Organizational Competences: Problems, Practices, Perspectives . In Tochtermann, K., & Maurer, H. (Eds.), Proceedings of I-KNOW '09, Graz, Austria
Corsaro D.,
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Searching for Relationship Value in Business Markets: are we missing something? . International Conference on Business Market Management. Copenhagen, Denmark. 18-20 March
Wallace E.,
de Chernatony L. (2009)
Creating and implementing brand values in Irish services firms . Thought Leaders International Conference on Brand Management, Athens. April
Coleman D.,
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Christodoulides G. (2009)
Brand identity: scale development and validation. . Thought Leaders International Conference on Brand Management, Athens, April.
Buil I.,
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Brand equity: a higher-order formative measure. . Thought Leaders International Conference on Brand Management, Athens, April.
Iversen N.,
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Brand extensions evaluations : influences of global or local origin. . Thought Leaders International Conference on Brand Management, Athens, April.
Vallaster C.,
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Modeling the way social interactions build brands internally: implications for services management. . 71st VHB Annual Congress, Nurnberg, June
Bresciani S.,
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Do Visualizations Foster Experience Sharing and Retention in Groups? Towards an Experimental Validation . I-KNOW 08, Graz, Austria.
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A Collaborative Dimensions Framework: Understanding the Mediating Role of Conceptual Visualizations in Collaborative Knowledge Work . HICSS 2008
Eppler M.,
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The perils of visualization: a review of the dysfunctional effects of images for communication based on information visualization studies . DGPuK 30th April - 2nd May 2008, Lugano,Switzerland
Wallace E. (2008)
Components of service employee performance . Thought Leaders International Conference on Brand Management, Birmingham
Buil I.,
Martinez E.,
de Chernatony L. (2008)
Understanding brand equity and its consequences : a proposed model . Thought Leaders International Conference on Brand Management
Lengler R. T.,
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Towards A Periodic Table of Visualization Methods for Management . IASTED Proceedings of the Conference on Graphics and Visualization in Engineering (GVE 2007), Clearwater, Florida, USA
Illia Manzan L. (2007)
Individual and collective sense-making of organizational identities: A schema-based perspective . European Group for Organization Studies 2007, Vienna, Austria.
Illia Manzan L. (2007)
When members have multiple beliefs about an organization, do they construe one unique organization? . Academy of Management Conference 2007, Philadelphia, PA.
Illia Manzan L. (2007)
How to measure resistance to change: Central characteristics of the organization . Academy of Management Conference 2007, Philadelphia, PA.
Illia Manzan L. (2007)
Multiple Identities: Organizational, institutional, ecological, and communicational perspectives . European Academy of Management 2007, Paris, France
Illia Manzan L.,
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Being Good or Being Bad? . International Business and Society IABS Conference , Florence Italy.
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Usability of Diagrams for Group Knowledge Work: Toward an Analytic Description . I-KNOW 07, Graz, Austria
Buil I.,
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Measuring brand equity : a cross-national validation . European Marketing Academy Conference, Brighton
Lynch J.,
de Chernatony L. (2007)
Understanding and communicating brand values in B2B markets . Thought Leaders International Conference on Brand Management, Birmingham.
Buil I.,
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de Chernatony L. (2007)
Brand extension effects on brand equity: a cross-national study . Thought Leaders International Conference on Brand Management, Birmingham.
Christodoulides G.,
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Measuring the equity of internet brands . Thought Leaders International Conference on Brand Management, Birmingham.
Suvatjis Y.,
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A synthesis of polymorphous corporate elements in creating a new corporate identity model . Thought Leaders International Conference on Brand Management, Birmingham.
Christodoulides G. (2007)
Moving away from short-term performance measurement online : a new metric of brand equity . Academy of Marketing Science Conference, Miami
Christodoulides G.,
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Moving away from short-term performance measurement online : a new metric of brand equity . Academy of Marketing Science Conference, Miami.
Buil I.,
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The influence of brand extension variables on brand equity . European Marketing Academy Conference, Reykjavik
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Consumers’ attitudes towards brand extensions . 14th International Product Development Management Conference, Porto
Lengler R. T. (2006)
Measuring Visual Literacy. A Prerequisite for Knowledge Visualization . IEEE Proceedings of the 10th International Conference on Information Visualization (IV06), July, London
Eppler M. (2006)
Towards a Pragmatic Taxonomy of Knowledge Maps . IEEE Proceedings of the 10th International Conference on Information Visualization (IV06), July, London
Eppler M.,
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A Framework for the Visual Representation of Knowledge . Proceedings of the Multi-Conference Wirtschaftsinformatik, February, Passau (Germany)
Tunisini Grotti A. (2006)
Modularizzazione del prodotto e processi di crezione del valore nei mercati industriali . Congresso internazionale "Marketing Trends", Venezia 20-21 gennaio
Vallaster C.,
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Weblogs : How they contribute to co-construct a corporate brand. The case of Gate Gourmet . Thought Leaders International Conference on Brand Management, Birmingham.
de Chernatony L.,
Cottam S. (2006)
Why are all financial services brands not great? . Thought Leaders International Conference on Brand Management, Birmingham.
Wallace E.,
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Identifying and managing the service brand saboteur . Thought Leaders International Conference in Brand Management, Birmingham.
Illia Manzan L.,
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What creates Continuity Costs When Changing Features of organizational identity? . 5th Annual International Conference European Academy of Management , Responsible management in an Uncertain World, 4-5th 2005.
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Information Quality in e-Government . in Jaelson Castro & Ernest Teniente (eds.), Proceedings of the CAiSE -05 Second International Workshop on Information Quality (13-17 June 2005, Porto, Portugal), Springer, Heidelberg, 251-264.
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let¿s focus: A Visual Knowledge Communication Suite Enabling Knowledge Dialogues . Tochtermann, K., Maurer, H. (Eds.) Proceedings of the 5th International Conference on Knowledge Management (Iknow), Graz (Austria)
Lynch J.,
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Winning hearts and minds : business to business branding and the role of the salesperson . 1st Annual Brand Colloquium, Birmingham
Wallace E.,
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The employee as brand builder : antecedents and measures of employee performance . 1st Brand Colloquium, Birmingham
Vallaster C.,
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Modelling social discourse as a route to internal brand building . 1st Annual Brand Colloquium, Birmingham
Christodoulides G.,
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E-tail brand equity: scale development and validation . Academy of Marketing Conference, Cheltenham.
Pina J.,
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Modelling the impact of services brand extensions on corporate image . Paper presented at Academy of Marketing Conference, Cheltenham.
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How much do leaders matter in internal brand building? An international perspective. . Scandinavian Academy of Management and the International Federation of Scholarly Associations of Management 7th World Congress, Goteborg
Martinez L.,
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The effect of service brand extensions upon corporate image . 14th Congreso de La Associacion Cientifica de Economia y Direccion de la Empresa, Murcia
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A critical evaluation of Kirchheimer: applicable to contemporary political brands in Britain? . 54th Political Studies Association Annual Conference, Lincoln
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An issue perspective to corporate identity: the case of a regulatory agency . 7th international conference on corporate reputation, image and identity. May 22-24, UK
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Museum Management and the Network perspective . IMP Conferenze, Lugano Switzerland
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"Managers Role in Weakening Relationships" . Paper presented at the 32nd Eropean Marketing Accademy Conference, May 2003, University of Strathclyde
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Market-as-Network; So What? . Proceedings of the at 19th IMP Conference. University of Lugano. September 4-6, 2003
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"Readers" and "Scanners" evaluate e-learning: same overall grading despite large differences in user behaviour and experiences. . In: Ch. Jutz, F. Flückiger, K. Waefler (Hg.): 5th International Conference on New Educational Environments (S. 154 - 160). Bern: Sauerländer.
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"Managing Networks" . paper presented at ANZMAC annual conference. University of Perth. November 2002
Helgesson C.,
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"Explaining Economic Organisation - embracing heterogeneous practices" . working paper presented at 11th annual Nordic workshop on Interorganisational Studies, Gothemburg: Chalmers Institute of Technology (August 2001)
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Developing Effective Supply Strategy . Proceedings of 15th Annual IMP Conference. Dublin. 2-4 September 1999
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Electronic Trade Through the Internet: A Study on the Italian Case. . ICA annual conference Jerusalem (Israel).
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Contributo in atti di convegno (51)
Silchenko K. (2025)
Digital Wellbeing Trend . Proceedings of the 24th International Marketing Trends Conference 2025 Venice, ed. Alberto Pastore, Julien Schmitt, Julio Jimenez, Klaus-Peter Wiedmann, Paris-Venice Marketing Trends Association. Alberto Pastore, Julien Schmitt, Julio Jimenez, Klaus-Peter Wiedmann. 24th International Marketing Trends Conference 2025. Venice, Italy. 23-25 January 2025
Silchenko K. (2025)
Digital Wellbeing Trend . Proceedings of the 24th International Marketing Trends Conference 2025 Venice, ed. Alberto Pastore, Julien Schmitt, Julio Jimenez, Klaus-Peter Wiedmann, Paris-Venice Marketing Trends Association. Alberto Pastore, Julien Schmitt, Julio Jimenez, Klaus-Peter Wiedmann. 24th International Marketing Trends Conference 2025. Venice, Italy. 23-25 January 2025
Conte L.,
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‘Improving decisions about health, wealth, and happiness’? The ethics of consumer-oriented nudging from public policy to the business sector . MPCC Proceedings, Vol. 32. Stacey Finkelstein, Ann Mirabito and Marie Yeh. AMA Marketing and Public Policy Conference 2022. Austin TX, United States. 9-11 June
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Consumer De-responsibilization: Changing Notions of Consumer Subjects and Market Moralities after the 2008-9 Financial Crisis . Research in Consumer Culture Theory, Vol. 3. Georgios Patsiaouras, James Fitchett and AJ Earley. Consumer Culture Theory Conference 2020: Interrogating Social Imaginaries. Leicester, United Kingdom. 26-28 June
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Beyond subjectivity: Competing governance regimes and the socio-material construction of rational consumer action . Association for Consumer Research. Annual Conference. Dallas. 2018
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Control in interactive space production. The role of lived space . Academy of Management Proceedings. Academy of Management Meeting. Boston. 8-13 August 2019
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Changing by Doing: a Sociomaterial Perspective on Organizational Identity Development . Academy of Management Proceedings 2018 (1), 16466. Academy of Management Meeting. Chicago. 9-14 August 2018
Maione S.,
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Integrating travelers’ heterogeneity in subscription choice processes through Hybrid Choice Modelling: An application to the Swiss railway market . 2018 Global Marketing Conference. Global Alliance of Marketing & Management Associations. 2018 Global Marketing Conference. Tokyo. July 19-22
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Changing by Doing: a Sociomaterial Perspective on Organizational Identity Development . Academy of Management Proceedings 2018 (1), 16466. Academy of Management Meeting. Chicago. 9-14 August 2018
Giacomelli S. ,
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Challenges in wild boar management: balancing the demands of hunters and the public . Challenges in Managing Sustainability Transitions. Academy of Management (AoM). Atlanta. 6th of Agust 2017
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What do we study when we study health in food marketing context? . Marketing di successo. Imprese, enti, persone. SIM 2017. Bergamo. Ottobre 26-27, 2017
Giacomelli S. (2016)
Inventing around patents of third parties using the Alignable / Nonalignable marketing strategy . Innovations: Antecedents and Consequences. American Marketing Association Conference. Atlanta. 5th of August 2016
Giacomelli S. ,
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Cobranded Masstige . Relationship between brands. European Marketing Conference. Oslo (Norway). 27 May 2016
Visconti L. M. ,
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Brand Story-making and Digital Conversations . Advances in Consumer Research. Duluth, MN: Association for Consumer Research. ACR North American Conference. Berlin. October, 27-30 2016
Visconti L. M. ,
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Brand Story-making and Digital Conversations . Advances in Consumer Research. ACR North American Conference. Berlin. October, 27-30 2016
Weiss M.,
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What Passes as a Transparent Field Study in Management? . Academy of Management Proceedings. Academy of Management Conference. Vancouver, Canada. August
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Waste, loss and compromise in space design and construction. Creating spaces while divesting values from possible alternative, untaken paths . Asia Pacific Researchers in Organization Studies (APROS). Spaces, Constraints, Creativities: Organization and Disorganization. CMOS (Centre for Management and Organisation Studies) - UTS Business School, University of Technology, Sydney. 9-11 December 2015
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Distinguishing places of commemoration from other spaces of planned remembrance . Asia Pacific Researchers in Organization Studies (APROS). Spaces, Constraints, Creativities: Organization and Disorganization. CMOS (Centre for Management and Organisation Studies) - UTS Business School, University of Technology, Sydney. 9-11 December 2015
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Franceschetti B.,
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Sorting Through Waste Management Literature: A Text Mining Approach to a Literature Review . Managing Sustainable Growth. MIC 2015. Portoroz, Slovenia. 28–30 May 2015
Broch C.,
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Organizational Identification: The Role of Social Capital . Academy of Management Proceedings (Vol. 2014, No. 1, p. 13519).. 74th Academy of Management Annual Meeting. Philadelphia, Pennsylvania. August 1-5
Aryobsei S.,
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The Dual Role of Prior Ideas in Driving Creative Performance in Open Ideation Contests . EMAC. EMAC. Valencia. June 3-6, 2014
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Accentuating the Forest Instead of the Trees: Induced Global Processing in Mass Customization Systems . EMAC. EMAC. Istanbul. June 4-7, 2013
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Revealing Painful Truths: The Impact of Friends on Self-Reported Health Behavior . EMAC. EMAC. Istanbul. June 4-7, 2013
Hofstetter R.,
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Revealing Painful Truths: The Impact of Friends on Self-Reported Health Behavior . ACP. ACP. San Diego. June 13-15, 2013
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Revealing Painful Truths: The Impact of Friends on Self-Reported Health Behavior . Theory and Practice in Marketing. Theory and Practice in Marketing. London Business School. 31 May 2013 - 1 June 2013
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Modeling Viral Marketing Dynamics in Social Networks – Findings From Computational Experiments with Agent-Based Simulation Models . ICIS 2012 Conference. ICIS 2012 Conference. Orlando. December 16-19, 2012
Hofstetter R.,
Herrmann A.,
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Consecutive Open Innovation Contests . EMAC. EMAC. Lisbon. May 22-25, 2012
Aryobsei S.,
Hofstetter R.,
Herrmann A. (2012)
No Man Was Ever Wise by Chance/ Innovation by Example – Design-Related Levers of Ideas’ Quality and Diversity in Ideation Contests . EMAC. EMAC. Lisbon. May 22-25, 2012
Blatter D.,
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Price Raise or Quantity Decrease: Choosing the Optimal Price Increase Strategy for Consumer Goods . AMA Winter Conference. AMA Winter Conference. St. Petersburg. February 17-19, 2012
Stamboli C.,
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Home Sweet Home: The Role of Home Country Nostalgia on Immigrants’ Acculturation and Consumption . Advances in Consumer Research. Duluth, MN: Association for Consumer Research. ACR North American Conference. Vancouver. October 3-7 2012
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Bringing the Nation to the Nation Branding Debate: Evidences from Ukraine . Proceedings of the 2012 Academy of Marketing Science World Marketing Congress. Academy of Marketing Science World Marketing Congress. Atlanta. August 28 - September 1 2012
Hofstetter R.,
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Inducing User-Generated Content: Empirical Evidence on the Effect of Social Ties on Content Generation . EMAC. EMAC. Ljubljana. 24-27 May, 2011
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Measuring Consumers’ Willingness to Pay: Do Direct Approaches Really Work? . 8th Product and Service Innovation (PSI) Conference. 8th Product and Service Innovation (PSI) Conference. Park City. February 3-5th., 2011
Hofstetter R.,
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Social Ties and User-Generated Content: Evidence from an Online Social Network . 9th Annual Quantitative Marketing and Economics (QME) Conference. 9th Annual Quantitative Marketing and Economics (QME) Conference. University of Rochester, William E. Simon Graduate School of Business. September 23 – 34, 2011
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Cityscapes and Migration: Encapsulating Acculturation in the Urban Collective Space . Advances in Consumer Research. Duluth, MN: Association for Consumer Research. ACR North American Conference. Jacksonville. October 7-10 2010
Blatter D.,
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Improving the Direct Estimation of Demand by Adjusting for Incorrect Price-Statements . AMA Winter Conference. AMA Winter Conference. New Orleans. February 19-22, 2010
Shriver S. K.,
Hofstetter R.,
Nair H. S. (2010)
Social Ties and User Generated Content: Evidence from an Online Social Network . INFORMS Marketing Science. INFORMS Marketing Science. Cologne. June 16-19, 2010
Minowa Y.,
Maclaran P.,
Visconti L. M. ,
Margaret C. Campbell J. I. (2010)
Tales of Invisible Cities: Methodological Avenues for Multi-sited Researcher Autoethnography . Advances in Consumer Research. Duluth, MN: Association for Consumer Research. ACR North American Conference. Pittsburgh. October 22-25 2009
Visconti L. M. ,
Margaret C. Campbell J. I. (2010)
Cross Generation: Cultural (In)visibility in the Consumption of Second Generations . Advances in Consumer Research. Duluth, MN: Association for Consumer Research. ACR North American Conference. Pittsburgh. October 22-25 2009
Miller K.,
Hofstetter R.,
Krohmer H.,
Zhang J. (2009)
How Should We Measure Consumers’ Willingness to Pay? An Empirical Comparison of State-of-the-Art Approaches . AMA Summer Conference. AMA Summer Conference. Chicago. 7-10 August, 2009
Miller K.,
Hofstetter R.,
Krohmer H.,
Zhang J. (2009)
How Should We Measure Consumers’ Willingness to Pay? An Empirical Comparison of State-of-the-Art Approaches . EMAC. EMAC. Nantes. 26-29 May, 2009
Hofstetter R.,
Miller K.,
Krohmer H.,
Zhang J. (2009)
Who Should We Ask When Measuring Consumers’ Willingness to Pay for Product Innovations? . EMAC. EMAC. Nantes. 26-29 May, 2009
Hofstetter R.,
Blatter D.,
Miller K.,
Krohmer H. (2009)
Improving the Direct Estimation of Demand by Adjusting for Incorrect Price-Statements . EMAC. EMAC. Nantes. 26-29 May, 2009
Miller K.,
Krohmer H.,
Hofstetter R. (2008)
When Can We Measure Willingness to Pay Directly? An Empirical Study on the Role of Consumers’ Involvement in the Direct Elicitation of Reservation Prices . AMA Winter Conference. AMA Winter Conference. Austin. February 15-18, 2008
Visconti L. M. ,
Y. Lee and Dilip Soman A. (2008)
The Social Construction and Play of Ethnic Minorities Identities: Antecedents and Epiphany of Cultural Alternation . Advances in Consumer Research. Duluth, MN: Association for Consumer Research. ACR North American Conference. Memphis. October 25-28 2007
Borghini S.,
Visconti L. M. ,
Anderson L.,
Sherry J. F. J.,
Stefania Borghini M. A. M. a. C. O. (2008)
Use of Public Spaces as Creative Acts. Phenomenology of Street Art in a Cross-Cultural Perspective . European Advances in Consumer Research. Duluth, MN: Association for Consumer Research. European Association for Consumer Research Conference. Milan. July 10-14 2007
Krohmer H.,
Leschnikowski K.,
Hofstetter R. (2007)
The Importance of Consumer Ethnocentrism for International Marketing: Conceptual Discussion and Results of a Cross-Cultural Study . EMAC. EMAC. Reykjavik. 22-25 May, 2007
Krohmer H.,
Hofstetter R. (2006)
Measuring Consumers' Willingness to Pay with the Contingent Valuation Approach . AMA Summer Conference. AMA Summer Conference. Chicago. 4-7. August, 2006
Miller K.,
Krohmer H.,
Hofstetter R. (2006)
Eliciting Consumers' Willingness to Pay with Self- Explicated Approaches: Conceptual Discussion and Empirical Study . Proceedings of the 35th EMAC Conference. EMAC. Athens. 23-26 May, 2006
Hofstetter R. (2006)
Eliciting Consumers' Willingness to Pay with Self-Explicated Approaches: Conceptual Discussion and Empirical Study. . EMAC. EMAC. Athens. 23-26 May, 2006
Visconti L. M. ,
George J. Avlonitis N. P. (2006)
Mediterranean Marketing: Towards a Hegelian Synthesis of the Modernist ‘Thesis’ and the Postmodern ‘Antithesis’ . European Marketing Conference Proceedings. Athens University of Economics and Business Press. EMAC Conference. Athens. April 25-29 2006
Relazione in convegno scientifico (78)
Mariconda S. ,
Haack P.,
Etter M.,
Pizzetti M. (2022)
Me vs. them: The role of third-person perception and prior reputation in influencing the effect of fake news on reputation judgments. . Annual Reputation Symposium. Oxford University Centre for Corporate Reputation, Saïd Business School, University of Oxford. August 30-September 2, 2022
De Molli F.,
Mengis J. (2018)
Analytical Challenges in Organizational Aesthetics Research: Diffractive Methodology as a Way for Preserving the Polyphony of Data . Standing Conference on Organizational Symbolism (SCOS). Tokyo, Japan. August 2018
De Molli F.,
Mengis J. (2018)
How to Conduct Data Analysis in Organizational Aesthetics Research: Toward a Participatory Analysis . European Group for Organizational Studies (EGOS) Conference. Tallinn, Estonia. July 2018
Toraldo M. L.,
Mengis J. (2017)
Invisible relations in practice: Foregrounding infrastructural work at Film festivals . 33rd European Group for Organizational Studies Colloquium. Copenhagen Business School (CBS). 6-8 July 2017
Mengis J. ,
De Molli F. (2016)
Trajectories in Co-creating Space: The Case of a Film Festival . Organizations, Artifacts and Practices Workshop (OAP 2016). Lisbon, Portugal. June 2016
Balachandran Nair L.,
Weiss M.,
Gibbert M. ,
Hoegl M.,
Koepplin H. (2016)
Does it pay to be transparent? An analysis of qualitative and quantitative research in leading management journals . Western Academy of Management Conference. Portland, USA. March, 2016
Balachandran Nair L. (2016)
Judging by its title: The link between title characteristics and citation count in management research . Western Academy of Management Conference. Portland, USA. March, 2016
Balachandran Nair L.,
Gibbert M. (2016)
Analyzing fsQCA inconsistent cases: A methodological manifesto for management and organizational studies . European Group for Organizational Studies (EGOS) Conference. Naples, Italy. July, 2016
De Molli F.,
Mengis J. (2016)
Temporary Spaces of Aesthetic Involvement as Opportunities for New Interactions . Art of Management and Organization (AoMO) Conference. Bled, Slovenia. September 2016
De Molli F.,
Mengis J. (2016)
When Organizations are in Search of Space: Spatial Appropriation and Aesthetic Enrichment . European Group for Organizational Studies (EGOS) Conference. Naples, Italy. July 2016
De Molli F.,
Mengis J. (2016)
Entering Temporary Spaces in an Urban Landscape: An Invitation to New Social Interactions . VI Convegno di Etnografia e Ricerca Qualitativa. Bergamo, Italy. June 2016
Balachandran Nair L.,
Gibbert M. (2015)
Paying homage to inconsistency: A review and further recommendations for analyzing inconsistent cases in Management QCA studies (1987-2013) . Social Science Applications and Methodological Challenges Conference, 2015. Tilburg, Netherlands. Janaury 14-15
Balachandran Nair L. (2015)
Judging an article by its title: The link between title characteristics and citation count in Management Research . Western Academy of Management Conference, 2015. Hawaii, USA. March, 2015
Balachandran Nair L.,
Weiss M.,
Gibbert M. ,
Hoegl M. (2015)
The virtues of clarity: Exploring the link between transparency and impact in qualitative Management research . Western Academy of Management Conference, 2015. Hawaii, USA. March, 2015
Javornik A. (2015)
“Wow, it looks like it’s real! But can you fix it a bit?” Measuring effects of augmented reality on affective, cognitive and behavioral aspects . EMAC - European Marketing Academy Conference. Leuven, Belgium. May 2015
Balachandran Nair L. (2015)
The precursors of impact and rigor: Exploring replication logic, outlier analysis, transparency and title attributes in Management research . European Academy of Management Doctoral Colloquium (EURAM Doctoral Colloquium). Warsaw. June 2015
Balachandran Nair L.,
Gibbert M. (2015)
‘That is Odd! What do we do now?’: Recommendations and case based strategies for analyzing deviant cases in management fsQCA studies . European Academy of Management Conference (EURAM). Warsaw. June 2015
Balachandran Nair L.,
Gibbert M. (2015)
Analyzing inconsistent cases in management fsQCA studies- Review and recommendations . GIKA Conference (GIKA-JBR). Valencia. July, 2015
De Molli F.,
Mengis J. (2015)
Symbols and their practical, sensuous involvement: A literature review on organizational aesthetics . Standing Conference on Organisational Symbolism (SCOS). Nottingham Business School, UK. July 2015
Weiss M.,
Balachandran Nair L.,
Gibbert M. ,
Koepplin H. (2015)
What Passes as a Transparent Field Study in Management? . Academy of Management Conference. Vancouver. August 2015
Petani F. J. ,
Mengis J. (2015)
In Search of Lost Space. A Processual view of Lefebvre . 75th Annual Meeting of the Academy of Management (AOM). Vancouver (Canada). 7-11 August
Gibbert M. ,
Balachandran Nair L.,
Ruigrok W. (2015)
Replication Logic 2.0: What Makes a Case Study Rigorous? . Strategic Management Society Conference (SMS). Denver. October, 2015
Javornik A. (2015)
'“Wow, I can augment myself?” Measuring effects of perceived augmentation and interactivity on affective, cognitive and behavioral consumer responses . Academy of Marketing 2015. Limerick, Ireland. July 2015
Moutinho A.,
Javornik A.,
Koutsolampros P.,
Rovira A.,
Blume P.,
Fatah gen. Schieck A.,
Julier S. (2015)
A collaborative process of creating local memory though augmented reality . Media City '15. Plymouth, UK. 1st - 3rd of May, 2015
Javornik A. (2015)
“Reality is in the air” - Consumer responses to features of augmented reality technology . Consumer Research Doctoral Colloquium. Chester, UK. 27th March 2015
De Molli F.,
Mengis J. (2015)
The Role of the Places of Passage for the Sense of Place . European Group for Organizational Studies (EGOS) Conference. Athens, Greece. July 2015
Mariconda S. ,
Lurati F. (2014)
Introducing Cross Impact Analysis as a Methodology to Understand Stakeholders’ Reciprocal Influences . International Public Relations Research Conference. Miami (FL). March 5-9
Balachandran Nair L.,
Gibbert M. ,
Weiss M.,
Hoegl M. (2014)
Why Study Outliers? A Methodological Manifesto and Toolbox . Western Academy of Management (WAM) Conference. Napa, California. March 2014
Annina B.,
Mariconda S. ,
Lurati F. (2014)
Argumentative Strategies of Sponsors Who Stand By Athletes Involved in Off-Field Transgression: The Cases of Tiger Woods and Michael Phelps . International Crisis and Risk Communication Conference. Orlando (FL). March 3-5
Petani F. J. ,
Mengis J. (2014)
Value-mediated coordination in the construction of a cultural center: how pragmatic tests recursively justify knowledge through “moral” organizational lessons . International Conference in Organizatonal Learning, Knowledge and Capabilities (OLKC). Oslo, Norway. 22-24 April 2014
Balachandran Nair L.,
Gibbert M. ,
Weiss M.,
Hoegl M. (2014)
Anatomy of the highly improbable: A methodological manifesto and toolbox for analyzing outliers . European Academy of Management Conference (EURAM) 2014. Valencia. June 2014
Gibbert M. ,
Balachandran Nair L.,
Weiss M.,
Hoegl M. (2014)
Ooops, I've Got an Outlier in My Data - What Now? Using the Deviant Case Method for Theory Building . Academy of Management. Academy of Management Conference, 2014. Philadelphia. August 2014
Davide O.,
Pizzetti M. (2014)
Scaring for protecting: The effect of fear appeals and social influence on security behaviours compliance . ANZMAC - Australian & New Zealand Marketing Academy. Brisbane. December 1-3
Pizzetti M. ,
Gibbert M. (2014)
How not to make friends: The effects of gift customization on relational outcomes . 122nd APA -American Psychology Association- Annual Convention. Washington. August 6-10
Balachandran Nair L.,
Gibbert M. (2014)
Combining Comparative Outlier Analysis and QCA: A Review of 25 Years (Missed) Opportunities for Theory Building in Marketing and Management Studies . 30th IMP Conference, 2014. Bordeaux. September
Freytag P.,
Højbjerg Clarke A.,
La Rocca A. ,
Snehota I. (2014)
Jockeying for a position in a business network in motion . 30th Industrial Marketing and Purchasing (IMP) Conference.. Bordeaux, France.. September
Gibbert M. ,
Balachandran Nair L. (2013)
Boosting Internal and External Validity in Team and Innovation Research: A review of internal and external validity of case study research 1996-2006 . EURAM Conference 2013. ISTANBUL,TURKEY. June 2013
Balachandran Nair L. (2013)
Putting The Cart After The Horse: The (Reconsidered) Role of Replication Logic in Enhancing Internal Validity Prior to External Validity in Case Study Research . WACRA (The World Association for Case Method Research & Application) Conference 2013. Berlin, Germany. July
Petani F. J. ,
Mengis J. (2013)
Space as a processual test: novelty emergence (and submergence) seen through absent spaces . Fifth International Symposium on Process Organization Studies.Theme: The Emergence of Novelty in Organizations. Chania, Crete (Greece). 20-22 June
Mariconda S. ,
Lurati F. (2013)
Ambivalence and reputation judgments: An experimental investigation on the effects of new(s) information . 29th EGOS Colloquium. Montréal, Canada. July 4-6
Gibbert M. ,
Balachandran Nair L. (2013)
Towards Rigorous Case Study Research: How Replication Logic Enhances Internal and External Validity . AoM Conference 2013,FLORIDA,USA. Academy of Management Conference, 2013. Florida. August 2013
Mariconda S. ,
Lurati F. (2013)
Being Known: A Literature Review on the Relationship Between Media Visibility, Public Prominence and Familiarity with Implications for Reputation Research and Management . 17th International Conference on Corporate Reputation, Brand, Identity and Competitiveness. Barcelona, Spain. June 5-7
Mariconda S. ,
Lurati F. (2013)
How does new information affect reputation judgments? The role of familiarity . Symposium: Experimental research in institutional theory - 73rd Academy of Management Annual Meeting. Lake Buena Vista (Orlando), FL. Academy of Management Meeting. Orlando. August 9-13
Comi A.,
Eppler M. (2013)
Epistemic Actions in Visual Strategy Ideation: Exploring the (re-) appropriation of visual artefacts for strategy making . 3rd Organizations, Artifacts and Practices (OAP) Workshop on "Time, History and Materiality in Management and Organization Studies", 13-14 June 2013, London School of Economics, London, UK
Comi A.,
Eppler M. J.,
Herrmann A.,
Schlager T. (2013)
Cognitive Biases in New Technology Appropriation: An experiment on the impact of judgmental and presentational priming . International Conference on Information Systems (ICIS). Milan. December 15-18
Mariconda S. ,
Lurati F. (2013)
How does new information affect reputation judgments? The role of familiarity . Symposium: Experimental research in institutional theory - 73rd Academy of Management Annual Meeting.. Lake Buena Vista (Orlando), FL. August, 9-13
Javornik A.,
Mandelli A. (2013)
Customer experience of augmented reality at brands’ events . ACR 2014 - Association for Consumer Research. Chicago. October 2013
Javornik A.,
Mandelli A. (2013)
Research categories in studying customer engagement . Academy of Marketing. Cardiff. July 2013
Fuduric M.,
Javornik A.,
Mandelli A. (2013)
Empirical bias in digital marketing research . Marketing Science. Istanbul. July 2013
Javornik A.,
Mandelli A. (2013)
Customer experience of augmented reality . Doctoral Consortium, International Communication Association Conference. London. June 2013
Pizzetti M. ,
Gibbert M. ,
Herrmann A.,
Guest D. (2013)
I designed it myself – just for YOU’: Effects of gift-personalization on giver and recipient, and the role of product involvement, self-construal, and gender . 42nd EMAC -European Marketing Academy- Annual Conference. Istanbul. June 4-7
Balachandran Nair L.,
Gibbert M. (2013)
Combining Comparative Outlier Analysis and QCA: A conceptual paper . International QCA Expert Workshop. Zurich. October
Lurati F. ,
Mariconda S. (2012)
Corporate reputation robustness: Expanding reputation management through a better understanding of reputational risk . 28th EGOS Colloquium. Helsinki, Finland. July 2-7
Comi A. (2012)
Grounding Visual Objects into Organizational Practices: A Conceptual Framework . Symposium on Advancing Visual Research in Organization Studies. 28-29 November 2012, University of Essex, Colchester, UK
Comi A.,
Whyte J. (2012)
Mobilizing Actors around the Building Project: The role of cascades of visual objects . Research Workshop on “The Building as Object and as Project”, 21-23 November 2012, Copenhagen
Mariconda S. (2012)
An Investigation on the Socio-Cognitive Underpinnings of Reputation Robustness: The Effects of Familiarity and Ambivalence . Pre-conference PhD Consortium. 16th International Conference on Corporate Reputation, Brand, Identity and Competitiveness. Milan. May 29-31
Comi A.,
Eppler M. (2012)
Visual Artefacts in Inter-Organizational Teamwork: Exploring the Duality between Designed and Emergent Use . EGOS sub-theme 56: Practices of Inter-Organizational Collaboration: Designed or Emerging?, July 5-7th, Helsinki, Finland
Bischof N.,
Comi A.,
Eppler M. (2012)
How Can We See What They Say? On the Use of Visual Representations in Qualitative Interviewing . Annual Meeting of the Academy of Management Annual Meeting, 3-7 August, Boston, Massachusetts
Mariconda S. (2012)
An Investigation on the Socio-Cognitive Underpinnings of Reputation Robustness: The Effects of Familiarity and Ambivalence . PDW: A Pecha Kucha about Social Evaluations. Academy of Management Meeting. Boston. August 3-7
Blatter D.,
Hofstetter R.,
Krohmer H.,
Miller K.,
Zhang J. (2012)
Price Raise or Quantity Decrease: Choosing the Optimal Price Increase Strategy for Consumer Goods . AMA Winter Conference. St. Petersburg. February 17-19, 2012
La Rocca A. ,
Comi A.,
Corsaro D.,
Snehota I. (2011)
Brand Images in Business to Business . 7th Thought Leaders International Conference in Brand Management. Lugano. March 10-12, 2011
Bresciani S.,
Illia Manzan L. (2011)
Start-up (re)branding: the instable visual identity of new ventures . 14th ICIG Symposium: Identity, identification and the management of change. 14-16 September 2011, Segovia, Spain.
Bresciani S.,
Eppler M.,
Tan M. (2011)
The Impact of Visual Mapping on Emotion and Cognition . International Exploratory Workshop, 3-4th June, 2011.
Comi A.,
Eppler M. (2011)
Inter-Organizational Teams as a Mode of Coordination across Organizations: A Critical Review of Literature . ASQ-HEC-OMT Conference on Coordination within and among Organizations, 13-14th June 2011, Paris
Bresciani S.,
Eppler M.,
Kaul A.,
Ylinen R. (2011)
The Geography of (Visual) Thought: the Effect of Culture on the Reception of Visual Communication. . Intercultural Communication Symposium, Helsinki, 1- 3 December 2011.
Hofstetter R.,
Malär L.,
Brenner W. (2011)
Effectiveness and ROI of In-Game Brand Placements . EMAC. Ljubljana. 24-27 May, 2011
Blatter D.,
Hofstetter R.,
Krohmer H.,
Miller K.,
Zhang J. (2011)
Downsizing the Product versus Increasing the Price: Consumers’ Reactions to Price Increase Strategies . EMAC. Ljubljana. 24-27 May, 2011
Carla R.,
Henneber S.,
Naudè P.,
Corsaro D. (2010)
Believers, Seekers, and Doubters: How Companies Use Networks . ISBM Conference, Boston, August.
Gatti L.,
Caruana A.,
Snehota I. (2010)
The Effect of Corporate Reputation, Perceived CSR and Perceived Quality on Intention to Buy Panettone: A Study among Consumers . The 6th Thought Leaders International Conference in Brand Management. Lugano, Switzerland. April 18-20, 2010
Ordanini A.,
Miceli L.,
Pizzetti M. ,
Parasuraman A. (2010)
Crowd-funding: transforming customers into investors through innovative service platforms . The AMA SERVSIG International Service Research Conference. Porto. June, 17-19
Bresciani S.,
Eppler M. (2009)
Knowledge Visualization in Groups: Experimental Evaluation and Archival Challenges . Workshop The Scent of Information. Linz, Austria. February 13-14th 2009
Corsaro D.,
Snehota I. (2009)
Managing Customer Relationships . Convegno Annuale Societa' Italiana di Marketing. Firenze
Hofstetter R.,
Miller K.,
Krohmer H.,
Zhang J. (2009)
Who Should We Ask When Measuring Consumers’ Willingness to Pay for Product Innovations? . AMA Summer Conference. Chicago. 7-10 August, 2009
Illia Manzan L.,
La Rocca A. ,
Lurati F. (2006)
Communication Flow, Channels, Content and Climate in Downsizing . European Academy of Management Conference (EURAM), ,. Oslo, Norway. May 17-19
Hofstetter R. (2006)
Eliciting Consumers' Willingness to Pay with Self-Explicated Approaches: Conceptual Discussion and Empirical Study. . EMAC. Athens. 23-26 May, 2006
Broch C.,
Pagani G. (2005)
Do Computer-Mediated Communication Technologies (Cmct) Inhibit Integration? Evidence From American Students´ Experience In A Swiss University . Sunbelt XXV, International Sunbelt Social Network Conference. Redondo Beach, CA. February 16-20, 2005
Broch C.,
Maniscalco C.,
Brinberg D. (2003)
"Integrating process, structure, and change in relationship development: An approach to create new customers" . IMP Conference
Wernli J. (2000)
"Global Issues Management in the new economy" . Public Relations World congress 2000
Poster per convegno (9)
Baeriswyl M. (2025)
Talent Management as Practice: A Study of an Elite Football Youth National Talent Promotion Program . Academy of Management Annual Meeting
Conte L.,
Pellandini-Simányi L. (2022)
The Making of Healthy, Wealthy, and Happy Consumers: Practices and Politics of Nudging in For-Profit Firms . Michelle Barnhart and Aimee Dinnin Huff. Research in Consumer Culture Theory, Vol. 4
Conte L.,
Pellandini-Simányi L. (2020)
The Making of Healthy, Wealthy, and Happy Consumers: Practices and Politics of Nudging in For-Profit Firms . Jennifer Argo, Tina M. Lowrey and Hope Jensen Schau. Advances in Consumer Research
Schiestel L. M.,
Maione S. (2018)
Rush Hour Avoidance in Swiss Public Transport: An Empirical Analysis of Travel Cards with Different Rush Hour Access Options. Transportation Research Board 97th Annual Meeting . Transportation Research Board
Giacomelli S. (2017)
Quality Certifications VS. Consumer’s Reviews in Online Food Shopping . American Marketing Association Conference
Darragh H.,
Giacomelli S. ,
Gibbert M. ,
Blossey B. (2017)
Public Trust Thinking: Comparing Public Ownership of Wildlife in Italy and the United States
Hoorani B. H. (2017)
Role of ethical climate on the transparency of a research paper. Scientific Integrity in Qualitative research . Scientific Integrity in Qualitative research (SCIQUAL)
Pizzetti M. ,
Gibbert M. (2014)
Gifts keep friendship warm: The moderating role of attachment style and intimacy on social and relational outcomes of personalized gifts
Javornik A.,
Mandelli A. (2013)
Customer experience of augmented reality at brands’ events. Poster presented at Conference of Association for Consumer Research – ACR, Chicago, October 2013.
Altra pubblicazione (24)
Shove E.,
Baeriswyl M. ,
Orlikowski W. (2025)
An Interview with Wanda Orlikowski: Careers and Ideas in Practice
Shove E.,
Baeriswyl M. ,
Turner S. (2025)
An Interview with Stephen Turner: Careers and Ideas in Practice
Shove E.,
Baeriswyl M. ,
Rouse J. (2025)
An Interview with Joseph Rouse: Careers and Ideas in Practice
Fuduric M.,
Mandelli A. (2014)
Communicating Social Media Policies: Evaluation of Current Practices
Lurati F. ,
Mariconda S. (2014)
2013 Swiss Corporate Communication and Public Relations Practice Monitor
Comi A. (2013)
Book Review: “Advances in Visual Methodology”, Edited by Sarah Pink, 2012
Javornik A.,
Mandelli A. (2013)
Research categories in studying customer engagement. Proceedings of Academy of Marketing conference 2013, Cardiff, UK.
Gummesson L.,
Corsaro D. (2012)
Call for Paper - Interplay between Cognition, Action and Outcome in Business Networks
Corsaro D.,
Cantù C.,
Tunisini A. (2012)
Call for Paper 'Innovation in Business-to-Business Networks'
Bresciani S. (2011)
Visualizing Knowledge for Organizational Communication Within and Across Cultures
Bresciani S. (2011)
Communicating Visually in Europe and Asia
Lurati F. ,
Mariconda S. (2011)
Women’s Football. Still Struggling to Score a Victory
Lurati F. ,
Mariconda S. ,
Reinhold H. J. (2011)
2011 Swiss Corporate Communication and Public Relations Practice Monitor
Bischof N.,
Comi A.,
Eppler M. (2011)
Knowledge Visualization in Qualitative Methods - or how can I see what I say?
Bresciani S.,
Mandelli A. (2010)
Branding in Social Media: Evidence from Starbucks, Harley-Davidson and Ryanair
Bresciani S.,
Eppler M. (2009)
Gartner's Magic Quadrant and Hype Cycle
Comi A.,
Eppler M.,
Pietroforte R. (2009)
Building Innovation Alliances on Complementary Competences: The Beacon and Dioguardi Case Study
Comi A.,
Eppler M. (2009)
Alleanze strategiche: da fenomeno visibile a fenomeno visuale?
Bresciani S.,
Blackwell A.,
Eppler M. (2008)
Choosing visualisations for collaborative work and meetings: a guide to usability dimensions
Vilikangas L. (2008)
Less is more: Financial aid discourages innovative solutions to poverty
Perretti F.,
Negro G. (2004)
(Book Review) Economia del cinema. Princìpi economici e variabili strategiche del settore cinematografico (Fabrizio Perretti e Giacomo Negro)
Illia Manzan L. (2002)
La gestione del cyberattivismo
Snehota I. (1995)
"Economy of Interorganizational Relationships"
Blankenburg D.,
Snehota I. (1992)
Connectedness of Business Relationships
